AIA adds a Mood Diary feature to its ALive app, helping working-age users manage mid-year stress

A daily mood-tracking tool built on the Tiny Habits concept, following a survey finding Thai workers stressed by work, social media and finances

By Techhaus Thailand · Monday, September 7, 2026 · 2 min read

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AIA adds a Mood Diary feature to its ALive app, helping working-age users manage mid-year stress

Key point — AIA Thailand added a Mood Diary feature to the ALive app, letting working-age people log and track daily mood using the Tiny Habits concept.

Why it matters — An insurance company is shifting from just paying claims toward becoming part of customers' daily health routine, mental health included.

Supporting data — The NielsenIQ survey found Thai workers stressed by work, social media, and finances · The 1323 hotline's 2023 data shows working-age callers made up 74.8% of all calls.

Source: Techhaus Thailand

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